PPC Analysis

Why It's important

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked.

It allows advertisers to bid for ad placement in a search engine's sponsored links when someone searches on a keyword that is related to their business offering.

An online tool like SpyFu is a must-have for you to see where your competitors are at with their keyword strategies. We use this system to manage our clients' monthly PPC Analysis reports.

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